Stopadol
Stopadol wasn’t just a campaign it was a full-scale production designed to match the ambition of a top-tier, globally competitive brand. High-energy, multi-layered, and meticulously planned, the shoot was built to handle complexity at scale, ensuring that every frame reflected the premium, professional standard the client demanded.
Challenges
This production was logistically intense. We ran three full units simultaneously, each with its own schedule and crew, to cover a wide range of scenes efficiently without sacrificing quality. Add to that coordinating animals on set which introduced safety, timing, and unpredictability challenges. The biggest hurdle was maintaining a cohesive visual style and clear storytelling while managing so many moving parts, all under significant time pressure.
Production
The production phase was a masterclass in coordination and execution. Each unit was meticulously planned to maximize efficiency while keeping creative goals front and center. The team navigated varied locations and set changes seamlessly, ensuring a consistent, polished look even as the scope of the shoot expanded. Coordination with animal handlers added another layer of complexity, requiring patience and adaptability on set. Through tight planning and clear communication, we maintained momentum without losing sight of the creative vision delivering a final campaign that felt big, bold, and unmistakably premium.
Equipment
We used a Mini Alexa LF paired with both Panther and Freefly systems to meet the demands of this complex, multi-unit shoot. The Panther dolly provided classic, rock-solid tracking shots, essential for structured scenes that needed clean, deliberate movement across varied setups. Meanwhile, the Freefly system offered the agility for fluid, dynamic camera moves, perfect for navigating crowded sets and working smoothly with animals on location. The Mini Alexa LF’s large-format sensor delivered exceptional detail and rich color across all units, ensuring a cohesive, high-end look even as the shoot scaled in complexity. This versatile combination allowed us to maintain quality and control no matter how big the production became.